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Posts Tagged ‘ppc trends’

2012 Closes Strong with Spend on Tablets Eclipsing Smartphones in the US

2012 Closes Strong with Spend on Tablets Eclipsing Smartphones in the US

Today Marin released its Global Online Advertising Trends Quarterly Report for the fourth quarter of 2012. As with previous quarters, we built this report using the Marin Global Online Advertising Index— for this release, we refreshed our client index data pool to ensure more representative analysis and findings. The fourth quarter has always proven to be the busiest for marketers—retailers in particular—because of the holiday season. […]

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Q3 Shows Steady Trends as Companies Ramp Up for the Holiday Rush

Q3 Shows Steady Trends as Companies Ramp Up for the Holiday Rush

Marin Software just released our latest global online advertising trends report for Q3 2012. As with previous quarters, we built this report using the Marin Global Online Advertising Index, which includes over 1,800 advertisers and agencies that invest over $4.0 billion annually in biddable media through the Marin platform. As noted in our mobile report earlier this year, we are seeing staggering growth around the adoption of smartphones and tablets for search advertising. […]

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