It’s safe to say a lot has changed in the digital marketing space over the last year. We entered an AI renaissance, gained not one but two new social media platforms (hello Lemon8 and Threads), and while personalization is trending, third-party cookies are on their way out. For good.
Keeping up with the latest trends and best practices with so many drastic changes on the table can be tough, which is why we love marketing conferences. They condense wisdom, experience, and research from industry experts into keynote presentations and breakout sessions that help marketers regroup and re-evaluate their strategies according to top-tier insights.
Without further ado, here are the best marketing conferences to attend in 2023 and 2024:
DigiMarCon
Date: Multiple
Location: Multiple
Ideal for: Digital marketers, marketing managers, SEO specialists, and professionals interested in overall digital marketing strategies and trends.
DigiMarCon is a comprehensive digital marketing conference series that takes place in 40 cities across 18 countries (and one international cruise), making it arguably the largest digital marketing conference in the world.
Attendees can expect to learn about social media marketing, SEO, content marketing, data analytics, and customer experience via the event’s expert insights, best practices, real-world case studies, interactive workshops, panel discussions, and networking sessions.
MozCon
Date: August 7 & 8, 2023
Location: Seattle Convention Center Summit in Seattle, Washington (two livestream pass options available)
Ideal for: SEO specialists and digital marketers
MozCon is a hub for SEO enthusiasts. The conference features presentations from leading SEO experts. Attendees can expect the latest on search engine optimization and ranking strategies, complete with guidance on how to make data-driven marketing decisions and future-proof your business. This year’s conference is all about the future of search, with a special focus on ChatGPT, E-E-A-T, and TikTok.
Digital Summit
Date: August 16-17, 2023
Location: Minneapolis, Minnesota
Ideal for: All digital marketers
Digital Summit is a series of conferences held throughout the United States. The conferences cover digital marketing, content marketing, and social media topics. Dates and locations vary per conference. View the full schedule for 2023 here.
Digital Summit is also holding an online conference titled “Deep Dive into Social 2023” on September 7, 2023. The one-day virtual conference is jam-packed with a masterclass, breakout sessions, and how-tos with actionable resources.
2023 AMA Summer Academic Conference
Date: August 4-6, 2023
Location: San Francisco, CA
Ideal for: Digital marketers, business leaders, and content creators
The 2023 AMA Summer Academic Conference features research that highlights the role of marketing in the broader business ecosystem.
AMA is also holding virtual content marketing conferences on August 23-24 and October 18-19 of this year. Register for free to access this two-day conference packed with all the tools and strategies you need to build a compelling content strategy in 2023.
Inbound
Date: September 5-8, 2023
Location: Boston Convention and Exhibition Center, Boston, MA
Ideal for: Marketers, sales professionals, and business leaders
Inbound 2023 by HubSpot offers three curated agendas to help attendees maximize their experience– one for marketing, one for sales and business development, and one for growth acquisition marketing. The conference features inspiring keynote speakers, educational breakout sessions, networking opportunities, and hands-on workshops.
Digital Marketing World Forum Global
Date: September 14-15, 2023
Location: Miami, FL
Ideal for: Digital marketers, marketing managers, content creators, and professionals interested in the latest digital marketing trends and best practices.
The Digital Marketing World Forum Global is an international event series that explores the future of digital marketing technologies through keynote presentations and interactive sessions. The conference features the following content tracks:
- Content and digital brand strategy
- Data and insights
- Digital experience and e-commerce strategy
- Influencer marketing world
- Social media and community marketing
AdExchanger's Programmatic I/O
Date: September 26-27, 2023
Location: Hilton Midtown, New York, NY
Ideal for: Programmatic, data-driven professionals from brands, marketing agencies, publishers, and technology companies.
AdExchanger's Programmatic I/O is a conference centered around advertising and ad tech. Attendees can look forward to educational discussions on programmatic buying, data-driven marketing, and the future of advertising technology.
MarTech (Marketing Technology Conference)
Date: September 26-27, 2023
Location: Online
Ideal for: Digital marketers and business leaders interested in MarTech.
If you’re interested in learning more about the intersection of marketing and technology, the MarTech conference will be right up your alley. Attendees will explore the latest tools, technologies, and techniques in marketing strategy, including advertising automation. It’s also completely free to register.
Content Marketing World
Date: September 26-28, 2023
Location: Washington, D.C.
Ideal for: Content marketers, writers, editors, and marketing managers
Content Marketing World is the place to go for all things content. Event attendees will learn the newest best practices for content marketing strategy, creation, distribution, and measurement.
LavaCon Content Strategy Conference
Date: October 14-17, 2023
Location: Manchester Grand Hyatt, San Diego, CA
Ideal for: Content strategists, content marketers, technical writers, and content creators
LavaCon covers all things content. Attendees can expect in-depth sessions on content planning, storytelling, content SEO, and best practices for delivering valuable content to target audiences. The conference also explores emerging content marketing trends like interactive content, visual storytelling, and AI.
Advertising Week New York
Date: October 16-19 2023
Location: New York, NY
Ideal for: Advertising professionals, brand marketers, media buyers, and marketing executives
Advertising Week New York hosts a hefty lineup of 12,000+ industry peers, 600+ speakers, 400+ sessions, and 20+ content tracks. The event unites the brightest minds in marketing, advertising, media, and tech. Attendees will learn from industry leaders, uncover new trends, and network with peers from all over the world. Virtual sessions are available online for 30 days post-event.
Social Media Strategies Summit
Date: October 25-27, 2023
Location: Online
Ideal for: Social media managers, content creators, digital marketers, and business owners interested in optimizing their social media presence and campaigns.
The Social Media Strategies Summit is a virtual conference designed to help senior-level social media marketers audit and revitalize their social media strategies to promote brand awareness and customer loyalty. Pre-summit workshops take place on October 25, 2023, and the General Summit will happen in the days that follow.
Attendees can expect keynote presentations, panel discussions, case studies, and interactive workshops on subjects like content creation, influencer marketing, community building, and social media advertising.
SMX (Search Marketing Expo)
Date: November 14-15, 2023
Location: Online
Ideal for: Search marketing professionals, SEO specialists, PPC managers, and digital marketers.
SMX is a conference on all things search engine marketing, both SEO and PPC. Attendees can expect in-depth sessions on search engine marketing with valuable insights into top advertising platforms.
Traffic & Conversion Summit
Date: January 9 - 11, 2024
Location: Caesars Forum, Las Vegas, NV
Ideal for: Digital marketers, growth hackers, and e-commerce pros
Known for its emphasis on digital advertising and conversion optimization, the Traffic and Conversion Summit teaches digital marketing strategies specifically designed to drive traffic and convert.
Expect sessions covering new traffic channels, customer-centric marketing, new conversion breakthroughs, and ultra-current breakout sessions.
Social Media Marketing World
Date: February 18-20, 2024
Location: San Diego, CA
Ideal for: social media marketers, content creators, community managers, and business owners
Social Media Marketing World features top-notch social media marketing strategies, expert-led sessions, case studies, and networking with fellow social media professionals. Attendees can expect to learn the latest on creating successful social media advertising campaigns.
LeadsCon
Date: April 8 – 10, 2024
Location: Paris Hotel & Casino, Las Vegas, NV
Ideal for: Lead generation specialists, digital marketers, sales professionals, and business development managers interested in improving their lead acquisition strategies
LeadsCon is a conference for marketers interested in improving their lead generation and customer acquisition strategies. The event bundles the latest trends, tools, and techniques for converting leads into expert-led sessions, case studies, and interactive workshops.
Los Angeles eCommerce Summit
Date: May 16, 2024
Location: JW Marriott LA LIVE, Los Angeles, CA
Ideal for: e-commerce marketers, online retailers, and digital marketing professionals in the e-commerce industry
The Los Angeles eCommerce Summit is a local gathering of LA’s top ecom experts and decision-makers. It focuses on e-commerce strategies, digital advertising, user experience, and customer retention for online retailers. Attendees can expect to hear industry experts share insights into website optimization, digital advertising campaign implementation, and data analytics.
Gartner Marketing Symposium/Xpo
Date: June 3-5, 2024
Location: Denver, CO
Ideal for: Marketing leaders, CMOs, marketing strategists, and professionals responsible for marketing technology decisions and customer experience optimization
The Gartner Marketing Symposium/Xpo features new research and actionable insights on topics like AI, marketing strategy, multichannel marketing, and brand strategy. Attendees can expect keynotes from Gartner analysts, expert-led sessions, workshops, and networking opportunities.
Gartner Data & Analytics Summit
Date: March 11-13, 2024
Location: Orlando, FL
Ideal for: Data analysts, marketing analysts, data-driven marketers, and marketing strategists
The Gartner Data and Analytics Summit is a conference tailored to challenges faced by data and analytics professionals. It covers topics like data management, predictive analytics, customer segmentation, and data visualization. Attendees will learn from Gartner analysts, industry leaders, and case studies. The most recent summit prioritized the following topics:
- Delivering digital business success
- Attracting the right talent and skills
- Dispel the myths of AI
- Understanding data ecosystems
- Optimizing intelligent decisions with competitive differentiators
Wrapping up
The marketing conferences above are great opportunities for learning and networking, but they aren’t the only way to learn about new advertising technologies. MarinOne’s experts can help you supercharge your paid search, social, and e-commerce advertising efforts. Book a personalized demo to get started.
