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Marketing Executives Swap Ideas at Marin Software’s New York Summit

Marketing Executives Swap Ideas at Marin Software’s New York Summit

By   May 11th, 2016

On Thursday, April 28th, we held our first ever Executive Summit in New York City at The Standard Hotel.

The afternoon’s talks were sponsored by Marin Software partner Yahoo and led by Marin Software’s CEO, David A. Yovanno. We had a great roster of Marin presenters, who walked through our roadmap and shared their thoughts about the future of digital advertising.

We were also lucky to have Daina Middleton, the former Head of Global Business Marketing at Twitter and former CEO of Performics, and Sonia Carreno, the President of IAB Canada, as speakers.

Daina spoke about the Power of Prediction in today’s fast-moving marketing landscape. Sonia reviewed the current state of the nation in media usage, outlined major industry issues, and explained steps being taken to remove obstacles to growth.

The day’s presentations were rounded out by a fabulous wine and cheese tasting in the afternoon, guided by The Standard’s leading sommelier (you can catch him and his bowtie in the story below).