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Posts related to: ‘Marin Software’

Looking Back at the Big Bang

Looking Back at the Big Bang

We called time on The Big Bang 2019 recently in London’s Science Museum, but plenty of good memories abound from the conference. The agenda included several big themes swirling around the digital advertising world, including artificial intelligence, feed management, big data, and the future of search. Our opening session was a lively slam down debate […]

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Countdown to The Big Bang in London

Countdown to The Big Bang in London

Who doesn’t love visiting the science museum? On a Thursday! In February! Marin Software and The Drum are bringing hundreds of digital advertisers together in London’s spectacular Science Museum on February 7th for The Big Bang event. We’re aiming for breakthrough thought leadership, deep learning, and an opportunity to mingle with top brand marketers. It’s […]

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Top Five Takeaways from SMX Advanced 2018

Top Five Takeaways from SMX Advanced 2018

It’s a wrap for another year at SMX Advanced in Seattle, where thousands of digital advertisers huddle up to explore the latest paid search and SEO industry trends. SMX was an exciting show for team Marin, not least because we unveiled our new platform, MarinOne, to the world on the conference opening day. The announcement […]

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Introducing MarinOne, a Unified Digital Advertising Platform

Introducing MarinOne, a Unified Digital Advertising Platform

We’re excited to share some big news today: We’ve launched our next-generation platform, MarinOne, which unites your search, social, and eCommerce advertising. Now, you can maximize the results of your digital ad campaigns with a single view of the customer. By focusing on the customer and not the channel, MarinOne gives you a powerful new […]

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What We’re Reading This Week: Top 5 Industry Articles

What We’re Reading This Week: Top 5 Industry Articles

The Marin Marketing team stays busy not only striving to deliver compelling, educational, and relevant content—we also spend time following the most interesting industry news. In this weekly series, we list the stories that are grabbing our team’s attention. 1. Facebook’s Latest Transparency Move Is Showing You     How Much Objectionable Content It Removes Despite dramatic […]

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Marin Software’s GDPR FAQ

Marin Software’s GDPR FAQ

As your Ally in Digital, Marin Software believes that securing and protecting sensitive and confidential customer data is central to everything we do. Over the past year, we have been working hard to refine internal processes and procedures to ensure GDPR compliance. We believe Marin is in compliance with GDPR. Below is a summary of […]

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Marin Wins ‘Best Search Software’ at the Drum Awards

Marin Wins ‘Best Search Software’ at the Drum Awards

We’re excited to share Marin’s win at this year’s Drum Search Awards in London, where our search solution was recognized for its innovative features: First Party Data/Personalization: Marketers can personalize targeting based on real audience insights Marin SmartSync: Allows brands and marketers to ‘copycat’ their campaigns from Google to Bing with one click Search Intent: […]

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How to Use Marin Social to Overcome Targeting Issues

How to Use Marin Social to Overcome Targeting Issues

In its effort to protect its users’ privacy, Facebook is focusing on data security. With the introduction of changes around access of information via their API, it’s now easier for folks on Facebook to find and manage their privacy settings. As part of the strategy, Facebook also removed some targeting options dependent on third-party data […]

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Rethinking the Ad Tech Industry

Rethinking the Ad Tech Industry

Clutch Magazine sat down with Chris Lien, Marin Software CEO and Founder, to discuss how ad tech providers can rebound and regain advertiser trust. Confidence in the ad tech industry is rocky, and its reputation with brands is at a crossroads. Over the course of 2017 industry critics concluded that there might be too much […]

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Learning to Fly: Dana Carpenter Soars Outside Her Comfort Zone

Learning to Fly: Dana Carpenter Soars Outside Her Comfort Zone

On a clear, beautiful spring day in Texas, Dana Carpenter sat on the floor of a small plane with her legs dangling out, door wide open and wind gusting in. As her tandem instructor edged them closer to a free fall, she thought, “I can’t believe I’m seconds away from jumping out of a freaking […]

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