As the largest and fastest growing online advertising channel, paid search marketing continues to become increasingly competitive and complex. To make the most of digital marketing spend, advertisers and agencies require a solution that can help them understand and optimize activity across the online sales funnel; increasing sales volume while at the same time reducing costs.
Founded in April 2006 by seasoned digital marketing and enterprise software professionals, Marin Software’s mission is to provide the leading revenue acquisition management platform, incorporating the workflow, analytics, and optimization tools necessary to enable marketers to save time, make better decisions, and improve financial results. Many of the world’s largest interactive agencies and advertisers rely on Marin Software’s platform to manage more than $4.7 billion of annual marketing spend globally across search, social, display, and mobile. Leading advertisers using Marin Enterprise include Razorfish, Neo@Ogilvy, University of Phoenix, Macy’s, PriceGrabber, Hotels.com, Salesforce.com and Reply.
Marin Software is a publicly traded company (MRIN) with headquarters in San Francisco, California and offices in London, New York, Austin, Chicago, Shanghai, Singapore, Tokyo, Sydney, France, and Germany.